Will it be the BEST or the WORST of Times 
for YOU in 2019?
28th January 2019
With the news speaking of political turmoil and a financial decline in 2019 I’m reminded of the famous lines from Charles Dickens 1859 novel A Tale of Two Cities…

It was the best of times, it was the worst of times, it was the age of wisdom, it was the age of foolishness, it was the epoch of belief, it was the epoch of incredulity, it was the season of Light, it was the season of Darkness, it was the spring of hope, it was the winter of despair, we had everything before us, we had nothing before us…

We have seen this cycle before. For various reasons, be it oil shortages, over priced internet stocks, banking stupidity or austerity policies - there is a dip in the economy. 
Innovation Engineering was founded at the start of a recession - with amazing new offerings and did very well. When the next recession came we were caught without new offerings and it was painful. We learnt that when you are innovative you win, when not you lose.

When the economy is tough the time for marketing puffery and design fluff is over. People want real solutions to their real challenges.
So NOW is the time…
To Invest in BIG IDEAS - Bold Patentable Breakthroughs
To Invest in YOURSELF - to learn how you can think and work faster and smarter
To Invest in YOUR TEAM - to create stronger collaboration

If an economic decline happens we want to be ready. It won’t be fun, it won’t be easy but Innovation Engineering has some amazing new Consulting, Training & Software innovations for 2019 that transform innovation from a gamble into a reliable system.

YOU TOO CAN DO IT… Get Up, Get Out, Get Going! The life cycle from monopoly to commodity used to take decades. Today, because of the internet, it’s often measured in months. Organisations that don’t innovate are destroyed by those that have embraced a mindset of never-ending, continuous innovation.

That reality was made clear following the recession of 2008, when the marketplace didn’t bounce back like it had in the past.

A survey of CEOs conducted in 2011, for  the US Department of Commerce, quantified the gap between those who innovate and those who don’t. The survey found that those who had an innovation mindset following the recession of 2008 realised significantly better business results three years later - 

Sales Growth: +84% for innovators versus +4% for non-innovators
Profit Growth: +96% for innovators versus +13% for non-innovators
Employee Growth: +64% for innovators versus +1% for non-innovators

A similar study with CEOs of companies in Ireland found nearly identical results. We live in a global economy. And, no matter where you live if you’re not meaningfully unique, you better be cheap. 
Those organisations that are leading change in their industries are winning. Those that are “reacting” to the forces of change are losing.

About Author: Helen Potter

Helen is CEO and Founder of Potter Innovation, a Licensee and Member of the Innovation Engineering Network. She is the only female Innovation Engineering Black Belt in Europe.
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